Innovative Societies: Innovation Day continues in a year marked by uncertainty (with Pedro Rebelo de Sousa)

"To achieve innovation one must first accept as challenges: the constant and progressive investment in technology; the hypothesis of more consolidation in the sector; the challenge of multidisciplinary firms; the lack of clear regulations for the practice of digital law; the need for a strong and active presence in the press and social networks; the ability to retain and attract talent, especially in the new generations; mastering Business Development as a management tool; dealing with the pressure to reduce costs while maintaining the quality of services; managing the growing regulation and legal complexity in the country, which leads firms to invest in resources and specialisations to offer clients current, comprehensive and integrated legal solutions.
Having understood the challenges, to remain innovative we must: strengthen investment in technology and innovation, adopting new ways of working that improve the efficiency, quality and personalisation of the services provided; focus our approach on the client, providing services tailored to their specific needs, in a constant relationship and communication; maintain and raise the already rigorous standards of SRS, so that we continue to enjoy a solid reputation and credibility, with a corporate culture focused on ethics and quality of services; investing in specialisation in key areas of the law, developing expertise in specific areas, sectors and geographies, so that clients know they can rely on real knowledge; establishing strategic partnerships with firms, companies and institutions that add value to the services we provide, while expanding our relationship network; monitoring and maintaining a track record on market trends and updates, closely monitoring changes, anticipating challenges and seizing opportunities that may arise.

In short, anticipating international trends, customer and potential customer needs and going beyond, creating added value. All in an attitude of total restlessness and restlessness. That's what innovation is all about".

Pedro Rebelo de Sousa, Managing Partner da SRS Legal